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Client Project, Poster Design

February 4, 2021

2020 Poster – Kyle Larson / 2021 PA Speedweek


Project // Poster Design

The Design Process

This poster design was the center fold for the 2021 Pennsylvania 410 Sprint Car Calendar, that I photographed, designed, and crafted from the ground up for sprint car fans in Pennsylvania. The most unique part about this poster design is that it dons the ever-popular “2021 PA Sprint Car Speedweek schedule, featuring 10 days of racing, across the mid-state, including 1 race in Maryland. at Hagerstown Speedway.

Most fans would question why the poster design features Kyle Larson, a NASCAR driver, who doesn’t race in Pennsylvania on a weekly basis. The reason behind this is that Kyle Larson was the 2020 Pennsylvania Speedweek Champion, and deserves to be on the graphic as he dominated PA Speedweek in 2020.

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About Nicole Signor Creative: Headquartered in South Central Pennsylvania, Nicole Signor Creative provides professional grade photography, graphic design, marketing, content creation, and social media management in the Motorsports industry; sprint car racing focus. Join Nicole Signor Creative on social media: Twitter: @NSignorCreative; Instagram: @NicoleSignorCreative; and Facebook: Nicole Signor Creative